← Work

BrandPepsi

Timeless

Agency
King Tut’s Playground
Director
Mohamed Hamdalla
ServiceDigital De-Aging / Face Transformation

Project overview

Pepsi’s new-logo campaign brought together some of the region’s most recognizable stars, with 7Ai responsible for their digital de-aging.

Challenge

Rapid movement and action-heavy shots made it essential to reduce apparent age without losing recognizable identity, expression or realism.

Solution

We applied an AI-driven face-transformation workflow shot by shot, balancing de-aging with identity preservation and natural facial performance.

Final work

A timeless campaign. Faces transformed.

Before / After

Three faces. One timeless transformation.

Digital De-AgingFace TransformationIdentity PreservationPerformance PreservationAI-Assisted Compositing
Sakka
Nawal
Kareem

Send us your footage, storyboard or brief.
We’ll show you what’s possible.

Send us your brief