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Flour, Amplified
- Production House
- Bigfoot Films
- Director
- Tameem Youness
Project overview
A Rabbit commercial built around a practical flour hit, with facial VFX extending the visual payoff beyond the moment of impact.
Challenge
After impact, the model moves quickly; the added flour needed to remain locked to her changing face shape without disturbing movement or expression.
Solution
We tracked the face throughout the performance, increasing and maintaining the flour effect while integrating it into the original light, motion and footage.
Final work
More flour. Same performance.
Behind the ad
Tracked through every move.
Send us your footage, storyboard or brief.
We’ll show you what’s possible.